Podcast Recording & Editing
There is no denying that podcasting is on the rise. Not a day goes by without someone anouncing that they have started their own podcast. But does that mean the market is saturated?
Not even close.
Podcasts are the only form of marketing that has both a truly global reach, while being accessible to people at every stage of their day. Whether they listen in the morning while having breakfast, in the car on their way to work, when they walk the dog, or even at night as they relax, podcasts have the capacity to fit into a person’s life in exactly the way they want them to.
And if that isn’t enough to persuade you let me hit you with a statistic.
Over 45% of podcast listeners have an annual household income of over £200,000.
If you are selling B2C then these people have the income you are targeting.
And if you sell B2B then these people are the senior decision makers in their businesses.
Curently there are over 6.000,000 podcast episodes listened to every week in the UK. And there is room for more.
Starting Your Podcast
Starting a podcast is not always as easy as you might hope. often it’s hard to know where to begin. You need to decide what your podcast is going to be about.
There are a few celebrities who can make a success of a podcast from the first episode just because of who they are. The rest of us need to decide what the theme of our podcast will be, what sort of guests we are going to feature, and what we are going to talk to them about.
We’ll help you create the idea that turns your specialist knowledge into the sort of podcast that people can’t wait to listen to.
We’ll help you create regular recurring features that make you stand out from the crowd.
We’ll also help you create a strategy to market your podcast. And we’ll help you launch with a bang, and be a success in no time at all.
The Recording Process
When it comes to recording a podcast there are many options. Do you use a studio and invite guests to join you in person? That used to be a common strategy but ever since Covid-19, remote recording has become a vital option.
We can bring professional quality equipment to you, or we can coach you on exactly what you need to buy, how to set it up, and how to make sure you get a recording of the highest quality.
We can do the same with your guests and talk them through the simplest way to use the recording software.
Our goal is to make the process as simple as possible for you, so all you have to concentrate on is the show itself.
Post production is where the magic happens. A skilled audio editor can take even the most rambling conversation and make it engaging, entertaining, and a joy to listen to.
We’ll also help you decide on an intro should you want one. We have access to tens of thousands of royalty free audio tracks that you can choose from. Or we can even have something recorded specially for you.
We’ll do all the behind the scenes work and leave you free to do the fun bits. And to enjoy the success that comes with a popular podcast.
Publishing Your Podcast
Even if you have the most engaging and polished podcast you still need to ansure people can find it. We will help make sure your finished episodes are uploaded to all the best podcast libraries. iTunes, Spotify, Google, and Amazon.
What Are You Waiting For?
Drop us an email now and we will book in a no-obligation call to discuss how we can help you make the podcast you have always wanted to.